/ SELECT WORK
/ ABOUT
HEY MTV, WELCOME TO MY CRIB
Who: Allie Keith
What: Art Direction. Strategy. PR. Design. Hobby Writer.
Where: ACD / AD @ Rethink
I’m obsessed with the intersection of pop culture, true human behaviour, and craft. I’m into making work that makes people feel seen, sometimes deeply, sometimes through a joke, sometimes by simply asking isn’t that f*$%ed up, and sometimes by pointing out something they thought only they did and no one ever noticed and now they don’t feel totally weird about it anymore, okay?
Let’s do that together.
If you’ve found your way here for
recruiting purposes, check out these
great people as well:
Diverse Creatives.com
Women Who Create NYC
// LET’S LOOK INTO EACH OTHER’S EYES
// STUFF THAT LIGHTS ME UP
- I’m a proud Pakistani Russian.
I can’t believe it either.
- I was a stand up comedian for a year,
now I have a therapist instead.
- “Yes, and” is the only way I work.
- My proudest achievement is helping
change legislation in Canadian education.
- I bow down for Beyoncé and
have started
a Beyhive at every workplace I’ve been at.
- The best ideas don’t always need money.
Some of my favourite pieces cost almost nothing.
- I’m a hands on creative who also loves helping other teams make their work better, coaching ideas, giving creative direction and mentoring emerging talent across the department.
- My family was featured in a CBC documentary where my mom learned the meaning of O.G. in real time.
- Consistently annoying my friends by saying “that would make a funny spot” at inopportune times
IF I WERE A PLAYLIST
🎧 Vibe With Me
ALDO, Absolut Vodka, Air Canada, Air Miles, Aveeno, Baycrest Health, Benadryl, Blue Moon, Burger King, Cadbury, Canada Bread, Canesten, Centennial College, Ceridian, Coors Light, Dairy Farmers of Canada, Dove, Ex-Lax, Field Roast, Four Seasons, Greenfield Natural Meat Co, HSBC, Heinz, Hellmann’s, Hotels.com, IKEA, Illinois Tourism, Invest in Canada, Kids Help Phone, Kit Kat, Kotex, Kraft Heinz, Lay’s, Listerine, Mazda, Miller Lite, Molson, Mondelez, Motrin, Neutrogena, NOW Magazine, Nestle, Nissan, Onlia Insurance, The Ontario Black History Society, Ontario Lottery, Ontario Power Generation, Pepsico Global, Pizza Hut, Polar Ice Vodka, Reactine, Rogers, Roots Canada, Schneiders, Scotiabank, Skittles, Smarties, Splenda, St. Louis Children’s Hospital, TD Canada, Tangerine, The United Church of Canada, The United States Army, Tim Hortons, Tylenol, University of Toronto, Visa, Walmart, Whiskas, iShares
CANNES LIONS
- BRONZE: PR
- SHORTLIST: Direct
CLIOS
- GOLD: Direct
- SILVER: Design
- SILVER: Direct
- BRONZE: PR
- BRONZE: PR
LIA
- BRONZE: Non-Traditional - Direct
ONE SHOW
- MERIT: Direct
- MERTI: Experiential and Immersive
- MERIT: PR
THE GERETY AWARDS
- BRONZE: Work for Good Cut
- SHORTLIST: Work for Good Cut
IMMORTAL
- SHORTLIST
ADCC
- BRONZE: Direct
- BRONZE: Advertising Miscellaneous
- BRONZE: Stunt / Event
- BRONZE: Advertising Broadcast,
60 Seconds or more
APPLIED ARTS
- Ideation - Campaign
- Experiential/Event
- Pro Bono Advertising
- PSA /Charity Advertising
- Pro Bono PSA /Charity Entire Ad
- PR/Influencer
- Promotional
- Craft Cinematography
- Offline Digital
EPICA
- BRONZE: Public Interest - Social
ATOMIC AWARDS
- GOLD: Atomic Idea
- GOLD: Niche Targeting
- SILVER: Niche Targeting
- BRONZE: Atomic Social
- BRONZE: Cause & Action
CANNES YOUNG LIONS
- SILVER: Film
CMA AWARDS
- GOLD: Digital and Tech - Business
- SILVER: Consumer Experience - Business
- SILVER: Personalized Engagement - Business
- BRONZE: Shopper and Innovation Award
- SILVER: Interactive Media - Financial
MARKETING AWARDS
- SILVER: Community Building
- MERIT: Public Service
STRATEGY AWARDS
- BRONZE: Cause / Public Service
RETHINK - ASSOCIATE CREATIVE DIRECTOR
Oct 2022 - Present
OGLIVY - ASSOCIATE CREATIVE DIRECTOR
Aug 2021 - Oct 2022
DDB - ASSOCIATE CREATIVE DIRECTOR
Sep 2019 - Aug 2021
WUNDERMAN THOMPSON - SENIOR ART DIRECTOR
Apr 2017 - Jun 2020
THE HIVE - ART DIRECTOR
Aug 2015 - Apr 2017
JWT - ART DIRECTOR
Jun 2010 - Aug 2015
TBWA - NERVOUS INTERN
Jun 2009 - Nov 2009
// PRESS
APPLIED ARTS: TURNING THE TABLE: ALLIE KEITH
THE DRUM: WORLD CREATIVE RANKINGS:
5 AWARD WINNING CAMPAIGNS THAT AMPLIFIED BLACK VOICES
BLOGTO:PIZZA HUT DELIGHTS ONTARIO BY DUNKING
ON DOUG FORD’S DECISIVE DECISION MAKING
// JUDGING
2025
One Club - Young Guns Jury
2023
Marketing Awards - Public Service Shortlist Jury
2022
Applied Arts - Illustration and Photography Jury
// MENTORING
WOMEN WHO CREATE - NYC
// EDUCATION
Ontario College of Art and Design Bachelor of Design
Comedy Bar School of Hard Knocks
I like email, but dream of being sent a carrier pigeon.